Our top-of-the-line plan for businesses that are looking for an ongoing partner when it comes to strategy and brand reputation on social media, and using digital channels to grow their business.
So what can you expect from this 25 hours per month plan?
- You will receive all the benefits and features of the Community Plan
- We will also provide a dedicated Community Manager for your account
- We will help create and implement a customer service plan for your business
- We will monitor conversations and publications around your brand and advise accordingly
- We will create a content strategy for your social media and integrated channels
- We will create and implement an employee workshop based on your goals
- We will provide detailed monthly reporting including data analytics and customer profiles.
Dedicated Community Manager: Managing social media accounts can be both time-consuming and confusing, especially when it comes to posting and replying to updates across multiple channels.
Your dedicated Community Manager will take care of that for you, as well as provide insights into your audience and recommendations on opportunities to grow and retain your customer base.
Social customer service: According to a report from JD Power & Associates, 67% of consumers have used a company’s social media site for servicing, compared with 33% for social marketing.
With social media being an increasingly crucial part of your customer service, we’ll help you understand how best to use each channel based on where your customers are and what the expectations are for each demographic.
Brand protection: As businesses get more involved with social media, their community and customer base (new and existing) become more involved with the business. Which can lead to negative exchanges and more
We’ll monitor conversations around your business, as well as provide recommendations on how to deal with any negative feedback or trolling. This includes crisis communication strategies and preparation.
Content strategy: Creating and publishing great content is one thing – but you need more than that. You need to know what to publish, when to publish, and how to optimize future content.
Our content strategy will help align your business goals with the right content based on where your customer is currently at, from research to awareness to intent to buy and beyond.
Employee workshop: While your social media business plan comes from you, ongoing success comes from the buy-in and execution and promotion of your goals from your employees.
We’ll provide a two-hour workshop (either broken into two one-hour sessions or one two-hour session) that will educate employees on best practices when it comes to mixing personal and professional use of social media, and their impact on your business.
Detailed Monthly Analytics Reporting: So you’re publishing regularly on social media. You’re engaging your customers. You’re creating great content on your blog. But what does this mean for your business?
Our details monthly reporting will offer a deep dive into the analytics behind your social media plan. Where you’re winning, where you can improve, where your paid advertising can be best used, how your social media use is driving business, and much more.